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Bairaha Farms PLC secures double victory at Global Brand Awards

Bairaha Farms PLC secures double victory at Global Brand Awards

The Winning Team Left to right – Head of Human Resources -Naveen De Silva, Director Operation – M I M Wahid, Managing Director/Chief Executive Officer – Yakooth Naleem, Executive Director- Riyal Yakoob, Brand Manager – Ravin Madusanka, Head of Business Development – Latiff Abdeen, Head of Modern Trade – Faisal Jiffry

2024-01-10

Sri Lanka’s pioneering and leading chicken processor Bairaha Farms PLC proudly clinched two prestigious awards at the recently concluded Global Brand Awards 2023 held in Singapore, cementing its reputation as a trailblazer in the field of Agriculture and FMCG. This remarkable achievement underscores Bairaha Farms' unwavering commitment to excellence and innovative practices.

Bairaha Farms PLC emerged victorious in not one but two significant categories, a testament to the company's dedication to quality and its ability to meet the evolving needs of consumers.

The first award was bestowed upon Bairaha Farms as the "Best New Online Chicken Store in Sri Lanka", acknowledging the company's innovative approach to meeting consumer demands by expanding its presence in the digital space and offering a convenient and secure platform for chicken enthusiasts to access their products.

In addition to this, Bairaha Farms PLC was also recognized as the "Best Farm Fresh Chicken in Sri Lanka", reaffirming the company's unwavering commitment to delivering the highest quality fresh chicken products to consumers. The recognition is a testament to Bairaha Farms' relentless pursuit of excellence in animal husbandry, food safety, distribution, and customer convenience.

Commenting on the awards, Bairaha Farms PLC Managing Director Mr. Yakooth Naleem said: “We are truly honoured to receive these prestigious awards at the Global Brand Awards 2023. These accolades reflect our relentless commitment to providing the highest quality and most innovative chicken products to our customers. This recognition motivates us to continue our journey of excellence and to push the boundaries of what is possible in the poultry industry. We would like to express our gratitude to the Global Brand Awards for acknowledging our efforts and to our loyal customers for their continued support."

The Global Brand Awards, established with the primary objective of recognizing and celebrating outstanding corporate performance across various sectors, have become a symbol of excellence in the global business landscape. The awards honor companies that have demonstrated exceptional performance in categories such as Finance, FMCG, Education, Hospitality, Lifestyle, Automobiles, and Technology. The mission of these awards is to identify and highlight the significance of exceptional service delivery while providing a platform for well-deserved recognition.

Bairaha Farms PLC secures double victory at Global Brand Awards

About Bairaha Farms PLC
Bairaha Farms PLC is the pioneer in poultry production, with a rich history of nearly 50 years in Sri Lanka, and is well known among households for its quality chicken and processed chicken products. The company’s operations are vertically integrated.